The 80s was a period of many technological advances and a TV character would be created that would embrace the modern technology.Max Headroom was a fictional artificial intelligence character who was played by Matt Frewer. He was considered the first computer-generated TV host but the effect was created by makeup and prosthetics. He would be used in TV shows and commercials.You might only have awareness of Max Headroom from Back to the Future II when he’s on the TV in the Cafe ‘80s or you might remember him from the New Coke commercials. But the story of Max Headroom is an interesting one as it’s part performance art, part ingenuity and maybe a bit of absurdity.Max Headroom made a real splash in the ‘80s trying to capitalize on the advancements in technology and become a true TV personality.

You might think of him as just a one-off use for things like this but there’s quite a lot of backstory, a movie and TV shows that developed the character.There was also the very bizarre “Max Headroom incident” which I’ll get to later.So he was part cartoon, part video game but had a lot of story and development that went behind him. So if you have wondered who Max Headroom is, you’re about to find out.The Early Conception Of Max HeadroomWait, I’m not talking about him being conceived I’m meaning the development of the actual concept.

His parents were not a Commodore 64 and a Speak N Spell.We live in an age now with pretty mindless and morornic entertainment channel “personalities” that are all really a dime a dozen if you ask me. They’re all trying to be the next Ryan Seacrest and they’re all pretty insufferable. Except for Mario Lopez, he gets a pass.In the ‘80s you had a big explosion of insincere and egotistical TV personalities and this created an idea that would develop into Max Headroom and his personality.

Nov 22, 1987  After calling out Chuck Swirsky, the person in the Max Headroom mask, who appeared to be a man, also pulled down his pants revealing his bare ass. And then a woman showed up, also in a mask. Nov 22, 1987  The Max Headroom broadcast signal intrusion was a television signal hijacking that occurred in Chicago, Illinois, United States on the evening of November 22, 1987. It is an example of what is known in the television business as broadcast signal intrusion.

He would be created by a few people including George Stone, Annabel Jankel, and Rocky Morton.They were also sick of the sterile, one dimensional, insincere and arrogant douchebags they were seeing on every channel. The concept was put together and the idea was to base Max partly on Ted Baxter from the Mary Tyler Moore Show.They brought in actor Matt Frewer as he had a lot of improv ability, wit and was able to imply that sense of self-importance and general douchebaggery. The “Backstory” On Max HeadroomThey covered all their bases and wanted their “computer creation” to have a proper backstory for their TV show.

I think they also had the idea that this could have a lot of spin-off opportunity into feature movies or comic books so they wanted to have a mythology to Max Headroom in the same way the Transformers did when being introduced.The story with Max Headroom is that he comes from a dystopian future which is dominated by television and large corporations. Sort of Bladerunner-ish I’m thinking. The artificial intelligence used in Max Headroom is said to have come from a crusading journalist named Edison Carter.Carter is a hard-hitting reporter for Network 23 and tends to uncover things at the network that his superiors wish he hadn’t. OK, if you don’t know about the crazy story of New Coke you need to check out my.Here’s a quick recap: Coca-Cola was losing traction in the market and Pepsi was breathing down their necks. They decided to relaunch Coke but with a whole new sweeter flavor.

Dream league soccer 2017 for pc. Some say this was a way to start using high fructose corn syrup, some say it was to compete with the flavor of diet drinks but they ended up changing it.It was testing pretty well but when they rolled it out people HATED it. They might have liked it if it was a separate product but it had totally replaced normal Coke. Coca-Cola wasn’t banking on the nostalgia factor and taking away a beloved product.Basically, within less than a year they got rid of New Coke and rebranded regular Coke as Coca-Cola Classic. Some say this was their intention all along to create a renewed interest in an old product but who really knows.Anyway, one of the big commercial campaigns would involve Max Headroom.

With New Coke, they were trying to create a new hipper image so the young whippersnappers would be all over it. They wanted New Coke to follow this new wave attitude and music that was popular in 1985 and take an MTV type approach to their advertising.What else was popular along with MTV and veejays? One Max Headroom and he would promote the new wave attitude for New Coke with the slogan “ Ca-ca-ca-catch the wave!”I think they were effective ads and a lot better than the Bill Cosby ones that he complained about possibly derailing his career due to the monumental failure of New Coke. Ya, that’s what did it The Max Headroom Incident. The first video, you can find the second one on your ownOK, this one is bizarre af, so be warned.On November 22, 1987 two different TV stations in Chicago had their signal interrupted by an unknown person who was wearing a Max Headroom mask,The first hijacking took place 25 seconds into a sports highlights broadcast on WGN-TV channel 9 in Chicago. Two hours later another station hijacking happened at 11 pm on a PBS affiliate that was airing an episode of Dr.

This intrusion lasted for 90 seconds.Through the different hijackings, the person in the Max Headroom mask and sunglasses went on some bizarre rants. He talked all about the involvement with New Coke, he talked about an old TV series from the ‘60s called Clutch Cargo and ripped on WGN sports news anchor Chuck Swirsky.There was a homemade Max Headroom background that was being rocked around as the hacker spoke and he talked in a distorted voice. It was a piece of corrugated metal that they used to try and recreate a Max Headroom background.The second hacking ended with the persons pants pulled down, bare ass, while he got spanked with a flyswatter by someone in a French maid’s outfit. I won’t share some of the other details but you can’t make this stuff up.WTTW had their transmitter on the top of the Sears Tower and were trying to cut the signal but couldn’t because they didn’t have any engineers on duty. They basically had to watch helplessly until the video hijacking ended.It was never discovered who did the hacking but there are theories it was a disgruntled former employee of WGN. Wrapping It UpIt turns out I was only barely aware of Max Headroom in the ‘80s. I didn’t realize how deep all of this went especially with the extensive backstory through the movie and TV shows.They were playing around with a movie called Max Headroom For President but it ended up being canceled.Max Headroom has lived on and remains a significant, albeit weird, part of the ‘80s.

Seeing him in Back To The Future II was amazing as well as being featured in Ready Player One.I honestly think this whole concept could work well if it was re-introduced in movie form, or some other format, with what they could do with modern CGI and technology into it.But I’m still waiting on a reboot.

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